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Is brunch a thing in Japan?

Brunch has become a trendy weekend activity in many parts of the world, particularly in Western countries. However, the idea of brunch may not be very familiar to people in Japan. While Japan has a rich culinary culture with some of the most delicious food, it can be tricky to find a decent brunch spot that caters to all palates. So, is brunch a thing in Japan? Let’s find out in this article.

Brunch Culture in Japan: Understanding the Japanese Dining Habits

Japan is known for its culinary expertise and unique cuisine, ranging from delicious sushi to savory ramen bowls. However, when it comes to the concept of brunch, many people are left wondering whether the Japanese culture has adopted this trend from the west or if it’s an authentic Japanese tradition. Let’s dive deeper into the brunch culture in Japan and understand their dining habits.

The Japanese Breakfast Culture

The traditional Japanese breakfast is vastly different from the traditional western breakfast. It typically includes rice, miso soup, grilled fish, tamagoyaki (Japanese omelet), and pickled vegetables. This breakfast is known for being healthy, nutritious, and filling, and is preferred by many Japanese locals. As such, the idea of brunch is not as popular in Japan as it is in the west.

Weekend Breakfast Options

Despite the lack of a brunch culture, many cafes and restaurants in Japan offer their versions of a western-style breakfast on weekends and holidays. These breakfast options are usually served until 10 or 11 am and feature dishes such as pancakes, eggs benedict, breakfast burritos, and french toast.

American Influence on Japanese Dining

Japan has been heavily influenced by American culture over the years, especially during the post-World War II era. This influence can be seen in various aspects of Japanese culture, including their food. Many western-style breakfast options, such as pancakes and waffles, have been adopted by Japanese cafes and restaurants.

Brunch at Luxury Hotels and Restaurants

Despite the lack of popularity of brunch, a few luxurious hotels and restaurants in Japan have started offering brunch menus to cater to a western audience. These menus usually feature a combination of traditional Japanese and western dishes and are served in elegant environments.

Japanese Brunch Alternatives

Although brunch is not a popular concept in Japan, there are many alternatives that locals enjoy. For example, some people prefer to have a late breakfast, called “zoko” or “morning,” which consists of a small breakfast dish or pastry with coffee or tea. Another popular alternative is “izzakaya brunch,” where people gather to have drinks and snacks at midday.

The Role of Convenience Stores

Convenience stores have become an integral part of Japanese society, and they offer a wide range of food options, including breakfast dishes. Many Japanese people prefer to grab a quick and convenient breakfast from convenience stores on their way to work or school.

The Cultural Importance of Breakfast in Japan

Breakfast has always been an essential meal in the Japanese culture, and it is known to be the foundation of good health. Therefore, many locals prefer to have a substantial and nutritious breakfast to kickstart their day, rather than just a quick midday snack.

The Future of Brunch Culture in Japan

Although brunch is not a popular concept in Japan, the younger generation is becoming increasingly interested in it. With western culture continuing to influence Japan, it is possible that brunch could become more popular in the future.


In conclusion, brunch is not a popular concept in Japan due to their traditional breakfast culture and the importance of a healthy and nutritious morning meal. However, Japan’s growing interest in western culture may pave the way for brunch to become a more common dining trend in the future. Regardless, Japan offers many alternative breakfast options that are unique and delicious, making it an exciting culinary destination.

Japanese Breakfast Bowl


  • https://www.japan.travel/en/guide/japanese-breakfast-guide/
  • https://www.cnn.com/travel/article/japanese-breakfast/index.html
  • https://www.tokyo-suites.jp/en/news/whats-hot/613-what-is-the-best-breakfast-in-japan.html
  • https://theculturetrip.com/asia/japan/articles/what-is-a-true-japanese-breakfast-and-where-can-you-find-it/

Brunch Culture in Japan

Japan is a country with a rich culinary culture, and many countries around the world are familiar with its famous cuisine, including sushi, ramen, and tempura. However, one question that many tourists and foreigners often ask is whether brunch is a thing in Japan. While brunch may not seem like a popular meal choice in Japan at first glance, it is slowly gaining popularity, especially among younger people and expats.

The Emergence of Brunch in Japan

The concept of brunch is not entirely new to Japan, considering the country has many cafes and coffee shops that serve breakfast sets that can be enjoyed at any time of the day. However, the growth in popularity of brunch in Japan took off in the early 2000s when the country experienced an influx of western cultures and food trends. As a result, Japanese cafes and restaurants began to diversify their menus to include brunch options.

Brunch Delights in Japan

Although brunch may be a relatively new concept in Japan, it has not stopped Japanese chefs from creating unique and exciting brunch dishes. One such dish is the Japanese-style pancake, which is known for its fluffy texture and delicious toppings. Other classic brunch dishes such as eggs benedict are also served in many cafes and restaurants throughout Japan.

Brunch Places in Japan

If you want to experience brunch in Japan, Tokyo, Osaka, and Kyoto are great cities to start. Tokyo, in particular, has a wide variety of cafes and restaurants that offer brunch menus. In Shibuya, there’s the popular cafe “Eggs’n Things,” which is known for its pancakes, waffles, and customized omelets. In Osaka, Cafe Absinthe serves an American-style breakfast menu that includes pancakes, eggs benedict, and french toast. In Kyoto, K’shiki is a popular cafe that serves fluffy pancakes, eggs benedict and avocado toast.

Brunch and the Healthy Lifestyle

One of the greatest things about brunch in Japan is that it caters to health-conscious diners. Many cafes and restaurants offer healthy options like salads, granola bowls and vegetable frittatas. Additionally, many brunch places offer fresh juice and smoothie options that fully complement a healthy lifestyle.

The Cost of Brunch in Japan

One concern that many people have when considering brunch in Japan is the cost. Brunch dishes in Japan can be quite expensive, with some dishes costing upward of 2000 yen (about $20). However, there are also many reasonably priced brunch options available, with prices ranging from 500 yen (about $5) to 1500 yen (about $15).

Brunch and Socializing in Japan

Brunch in Japan is not only a meal but also a social event. Many Japanese people see brunch as an opportunity to catch up with friends, discuss business, or just relax and enjoy good food in a comfortable environment. The relaxed pace of brunch makes it the perfect opportunity to enjoy a meal and socialize without feeling rushed.

The Future of Brunch in Japan

Brunch in Japan is still gaining popularity, and we can expect to see more unique brunch options appear on menus in the coming years. As the brunch culture in Japan evolves, it will be exciting to see how chefs and restaurants interpret the meal and bring their unique interpretations to the table.

Final Thoughts

In conclusion, brunch is undoubtedly a thing in Japan, and it’s slowly gaining ground. With many restaurants and cafes now offering brunch menus, you can enjoy both classic dishes and unique creations. Brunch in Japan is a perfect opportunity to try something new, socialize, and experience all the tastes and styles that Japanese cuisine has to offer.

Brunch in Japan Image

Brunch Culture in Japan: Exploring Its Origin

Japanese brunch

Brunch is a popular meal that people often enjoy on weekends. It’s a combination of breakfast and lunch, which provides a perfect opportunity to sleep in and still catch up on the most important meal of the day. When it comes to Japan, this meal is somewhat unfamiliar to the Japanese culture, but with the growing trend of Japanese people adopting western culture, breakfast is becoming more popular. Let’s explore the origin of brunch culture in Japan.

What is brunch?

Before we dive into the history of brunch in Japan, let’s define the term ‘brunch.’ Brunch is a meal combining breakfast and lunch, hence the name ‘brunch.’ It usually consists of avocado toast, eggs benedict, pancakes, waffles, and other dishes people often consume during breakfast or lunchtime.

History of Brunch in Japan

Japan is a country known for its unique culture and customs, and the Japanese diet primarily consists of rice, fish, vegetables, and other staple foods that don’t typically include the brunch menu. However, with the increasing influence of western culture on Japanese cuisine, people have started adopting different eating habits, such as brunch.

Brunch is a relatively new concept in Japan, and it has become more popular in recent years, especially among younger generations who travel abroad or have access to the internet. The first brunch establishment in Japan was opened in Tokyo in the 1980s, mainly targeted towards foreigners. Nowadays, brunch cafes are slowly gaining popularity among Japanese people, especially in urban areas.

Japanese Brunch Culture Today

Brunch culture in Japan today is a blend of traditional Japanese breakfast dishes and western-style brunch foods. Japan has unique breakfast dishes such as rice balls, miso soup, grilled fish, and seaweed salad, which are often combined with western-style pancakes, French toast, and other brunch items.

There are several brunch cafes in Tokyo, with many of them offering creative and appealing brunch menus. Japanese brunch cafes often emphasize unique presentation, and many people recommend going to brunch cafes for Instagram-worthy photos.

What to expect when having brunch in Japan

If you are planning to have brunch in Japan, there are a few things to expect; firstly, most brunch cafes open later than breakfast cafes. From 8 or 9am, most brunch cafes start serving their food, meaning you can’t grab your brunch as early as you would in Western countries.

Additionally, Japanese people have a different perception of portions size and food presentation. Japanese brunch cafes typically serve in smaller portions compared to Western brunch cafes, which means you might need to order a few more dishes for a satisfying brunch experience.


Brunch culture in Japan is a relatively new concept, but it’s becoming more and more popular among the younger generation. It is a blend of traditional Japanese breakfast dishes and western-style brunch foods that provide a unique culinary experience. While the portion sizes may be smaller in Japan, the quality and presentation are top-notch, offering an Instagram-worthy meal you won’t forget.

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Brunch in Japan: An Exploration

In conclusion, while brunch may not be as prevalent in Japan as it is in Western countries, it is still a unique dining experience that can be found in certain cafes and restaurants around major cities. Whether you’re a fan of fluffy pancakes or savory breakfast sandwiches, there are options for everyone to enjoy. We hope this article has provided some insight into the brunch culture in Japan and perhaps inspired you to try it out for yourself on your next visit to the Land of the Rising Sun. Thanks for reading, and be sure to check back for more articles on all things Japan!

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